There are currently more than one billion websites on the Internet.
While that number is impressive, it can make standing out amongst a sea of online competitors difficult for anyone who runs an individual site.
With so many web presences clamoring for consumer attention, making sure your audience lands on your site — and stays there — is a top challenge for digital marketing.
Today, we’re taking a look at five ways you can increase website traffic fast, boosting your chances of making an impression.
Ready to get started? Let’s dive in!
1. Create Guest Content
One of the quickest ways to build name recognition and draw visitors to your site is to Moonlight as a guest writer for a peer-related website.
This tactic helps to expand your outreach efforts and grow your network (especially if you write for a site with a higher traffic volume than your own). It also serves to help establish you as a thought-leader in your industry, adding to your credibility.
You’ll also boost your Search Engine Optimization (SEO) and content marketing efforts. This is because every time someone searches for the other site and lands on your guest post, they’ll be able to follow the link back to your site.
2. Invest in Social Media
Today, around seven in 10 Americans are active on social media.
That means that 70% of the country’s population are out there connecting with each other. They’re also using the platforms to learn about and engage new brands.
To increase website traffic fast, invest in establishing an active social media presence. This will enable you to expand the ways in which you communicate with your audience, increasing the odds that someone will land on your website.
But remember, don’t just create a profile or two and let them sit stagnantly — set up a regular routine to post and respond to comments, building the community you need to grow!
3. Research Key Influencers
Put simply, online influencers are individuals who work directly with companies to build brand recognition and increase customer following.
These individuals are often well-known and highly followed in their sphere, and as such, have influence over a large group of people. Appealing to them to endorse your site is a way many forward-thinking companies are growing their business.
You can either search for an influencer in your niche or look on social media to find them. To develop the relationship, seek ways to work jointly on projects, so you can promote them as well and secure their trust.
4. Advertise Strategically
Whether you opt for paid ads or choose to promote via social media or display advertising, the same mantra rings true: consider your long-term goals.
Do you want to simply increase website traffic fast, or do you want to build conversions for the long-run?
Either way, research all options, especially paid ones, thoroughly to make sure they’re aligned with your goals and marketing budget before diving in.
A good place to start? Consider which ones offer the SEO growth and other returns that are most valuable to your brand, then focus your efforts from there.
5. Write Enticing Headlines
While we all know you shouldn’t judge a book by its cover, the reality is that while consumers scroll online, they’re only going to click on the links and ads that grab their attention.
That said, take the time to write headlines and ad copy that a user can’t help but get intrigued by. If you don’t have the bandwidth to devote that time and attention yourself, consider hiring a professional writer who can do the job for you.
This little step can make a huge difference in increasing your site volume.
Increase Website Traffic Fast with a Professional Design
As you discover strategies to draw users to your website, a quality site design can improve your odds of making sure they stick around.
We’re a digital marketing and web design service dedicated to making sure your online presence is unique, dynamic, and successful.
Contact us today to get started and let’s connect!